Welcome to my newest and most affordable way to finding your own unique personal style.

My online, self-led programs are PERFECT if you're ready to learn in a few short weeks, what's taken me 10 years to refine, including clear and simple systems you can use to transform your style with training videos and worksheets designed by me.
We break out-dated rules, prioritise comfort and have so many 'AH-HA' moments that you'll walk away with an entirely new perspective on clothing, plus have the confidence to stop settling for “that will do”


The Smart Style System will help you use clothing as tool to transform the way you feel about yourself. It will help you evolve your style to align with WHO YOU ARE today, naturally expanding your own inner confidence. This course is designed to help women nail their own unique style, transform their own wardrobe and shop smart with direction and ease!

Exciting News!! We've just released Module 1 "Understanding You & Your Style" as a standalone purchase! 

This module alone can help you save 100's if not 1000's of dollars on mistake purchases


Purchase the "Smart Style System" TODAY and get $100 OFF

What is the Smart Style System?

This course is for the women who want to learn how to be their own stylist, from the comfort of their own home! The Smart Style System will teach you how to understand your own unique personal style and proportions, so that you can begin to create a wardrobe that you not only love, but works incredibly hard. Edit and organise your wardrobe in a way that’s exciting to look at and easy to use, plus how to shift your mindset to become someone who shops with ease, confidence and never settles again.

What I notice the most when working with one-on-one clients, is that so many of you are still shopping based of some very outdated rules that don’t just limit your choices but give no freedom for self-expression. You buy things because your friends, partner or sales assistant loved them, but you get them home don’t really wear them because they don’t “FEEL” like you, or you simply settled because you have no idea what “AWESOME” feels like.

You actually think that’s “the best there is” and continue feeling crap about yourself or blaming your body because you aren’t finding the right items (and probably wasting a crap load of money at the same time)

This stuff wasn’t taught at school so stop blaming yourself. Education is the key which is why I created this system for you to learn at home.

I do believe that clothing is way more powerful than we think, and it can have a huge effect on the way we not only think but feel and function.



My aim is to not just get you "looking great" but also "feeling great”, loving what you wear and empowering you to dress confidently for YOU and your lifestyle.

  • waste money on items that either never get worn
  • feel stuck in a style rut and you don’t know your own style
  • feel your body shape has changed
  • don’t know where to start shopping
  • don't understand what’s missing in your wardrobe to make it work hard
  • either freak out when you have nothing to wear, or cancel social plans that should be fun because your too embarrassed
Or perhaps you LOVE shopping, but just a little too much…
  • you have a wardrobe full of clothes but still nothing to wear
  • you buy items because shopping is fun, but you still can’t understand why you can’t pull an outfit together to go for a coffee or cocktail on the weekend
  • you either feel too dressed up, or too casual because you don’t have the in-betweeners
  • you have a wardrobe full of orphans, (items that don’t go with anything else, one off pieces) but no outfits
  • You want to feel and look like you’re put together
  • You would love to learn how to be your own stylist
  • You’re not in a position to work directly one-on-one with us
  • You would like easy and empowering tips to dress your shape and colourings
  • You’re sick and tired of wasting money on clothing your never wear, or you “settle” for because you’re in a rush or overwhelmed
All the above equates to you either settling and feeling average in what you wear and more importantly wasting money on “that will do” or items that simply aren’t you.

This course is for you if were nodding at the screen reading the above saying OMG Yes that’s me…. HELP!!!


This course isn’t for you if:
  • You don’t think you can do this process on your own. I recommend you look at our one-on-one services
  • You want to follow “old school” or “outdated” rules. You can Google those.

The work that you do throughout this course will bring you the shifts needed to understand yourself on a new level, so you can step in to stores with a fresh outlook, making shopping easier and dare I say fun LOL!


Module 1

Module 1 is all about understanding exactly who you are, and how you would like to be perceived. I’m going to help you get clear on what you would love your personal style to look and most importantly feel like.

What’s important to you in your style? How would you want to feel walking out that door each morning?

I’m going to help you create your own Pinterest board for visual inspiration and find your unique combination of “style words” that will help you understand how you want to feel in your new style.

We will end this module with an abundance of knowledge on how to understand your own proportions in a way that’s non-judgemental, teaching you how to re-direct the line of vision to focus on the areas of your body you love the most (and away from the ones you don’t), plus change the way you look at colour by empowering you to choose the colours that not only look great, but light you up from the inside.

By the end of module 1, you will have:

A vision board on Pinterest, clarity on your own unique combination of “style words”. A clearer understanding of your body and the areas that you would like to minimise and / or maximise. Loads of empowering tips on how to dress your shape and use colour to make you feel awesome.

Module 2

Module 2 is about cleansing and re-organising, so we actually know exactly what’s going on in your wardrobe

Taking all the knowledge from Module 1 you’re now going to look at your current wardrobe with fresh eyes! What needs to go? How can you organise this space better, and what’s missing to make it work harder?

You’ll learn how to use dark and light neutrals to build a staple wardrobe, then add colour, print and texture to create a wardrobe that you love and aligns with your personal style.

By the end of module 2, you will know:

How to make great decisions on what you should keep and what you should throw. How to re-organise your space so getting dressed each morning is easy, because you can see what you actually own. What your missing wardrobe gaps are and how to build a hard-working wardrobe no matter what stage your wardrobe is at.

Module 3

Module 3 Strap yourself in as we’re on the home stretch here! You’ve evolved over the last 2 modules, so now it’s time to make any tweaks needed to your final hit list, understand the importance of hitting the stores with a plan, how to avoid getting caught up in the emotion of shopping and have the gift of a head start on where to find your most important basic staples pieces. This module will help you add structure to your creative process, so you become a much smarter shopper.

By the end of module 3, you will have:

Your finalized hit list and what items you need to find first. The tools to hit the stores with a plan. The ever so important questions to ask yourself in the fitting room to avoid wasting money on those mistake purchases, and access to my exclusive “Smart Style Systems” shoppable channel full of staple options for all shapes and sizes.

My Story

I'll put my hand up and admit that before I became a stylist, I was total shopaholic! I spent so much money on fancy dresses and heels that I hardly ever, or never wore.

I would try multiple outfits on each time I had to go out and end up having a meltdown because nothing “felt right.”

I didn’t understand my own personal style, I would get caught up in the “fitting room fun” and buy things purely from emotion and the thrill of the purchase, but not consider if they were actually my style or how I wanted to be perceived.

I purchased random items, which I refer to as “orphans” because they didn’t go back with anything in my wardrobe.

I never considered my lifestyle or where I would ever wear it – I had a wardrobe that was fit for a glamourous socialite, (which trust me, I was not) and I had nothing to wear to Sunday coffees, afternoon cocktails (which was my life) and to be honest a lot of the garments weren’t super comfortable. Comfort is a massive factor for me, if I feel restricted in any way, I’ll spend my time regretting that I wore it, and miss out on having a good time because I’m too busy thinking about when I can get home rip it off!

I would open my overflowing wardrobe each morning and feel guilt, shame and embarrassment thinking about all the money I had wasted on items that were just "sitting pretty in my wardrobe" not wearable. It was hard to cleanse and de-clutter my wardrobe because I'd paid so much for these items that I’d never worn (and deep down knew I’d never wear). I'd sometimes even cancel plans because the overwhelm of trying to find an outfit was too much. I just couldn't at the time understand where I was going wrong because I thought I was great at shopping. I was always buying new things and I had a wardrobe jam packed full of beautiful clothing that all looked great "hanging in my wardrobe"

Sound familiar?

To this day I still absolutely love shopping, but I now shop a whole lot smarter and I can't tell you how much it's changed my life. I now open my wardrobe each morning with a different kind of problem "which outfit combo should I wear today". (Good problem to have by the way) I own less clothing these days, however have more variety because I've been training this smart shopping muscle of mine for a while now!
Fast forward approx. 10 years and I’ve learnt that the above wasn't the only struggle women had with their wardrobes. In all my years of styling, I’ve learnt that following every so called "body shape and colour rule" in the world still doesn’t mean you will FEEL GOOD in what you’re wearing, and that clothing is way more powerful than you think. It can leave you feeling all sorts of emotions about yourself from stressed, unorganized, messy, yes even frumpy. Or it can have the power to get you walking out that door feeling confident, great about yourself and ready to take on the day feeling awesome.

Which would you rather?


LIFETIME ACCESS – I understand how crazy life can get so feel free to work through the course at your own pace. We all evolve and grow throughout stages in life, which means your style might too. Your shape may change, your lifestyle or career might change, so you can revisit this course at any point to renew the process and you will also have access to any updates added

WORLDWIDE – You can benefit from this course no matter where in the world you live

RELATABLE – I’ve made a conscious effort to use as many “real bodies” of all shapes and sizes to inspire and impower you throughout the course

VIDEO & WORKBOOK – This course is a mix of both to keep things interesting and fun

ACCESS TO MY PRIVATE SHOPPING CHANNEL – You will receive exclusive access to my private “Smart Style Shopping Channel” that will give you an in depth look at all my favourite staple items for different body shapes. This will be updated as needed

I’m super excited to share The Smart Style System with you. I trust that there is an abundance of knowledge and inspiration no matter what your style!



Whether you’re feeling scared, nervous or sceptical, know that these emotions can be completely normal. 

It’s totally ok for you to want more information before committing, and we will be happy to answer any questions. 

You can contact my support team via email enquiries@chelseabrice.com


Absolutely you can do it at your own pace. You will have lifetime access for as long as this course exists including any updates as I release them. I encourage you to repeat any part, or the entire course as often as you like

There are 3 modules within this course, that include 4 chapters per module. Learning a new skill can take time, and this will also depend on how much time you dedicate. Some could breeze through this course over a few days, and others will like to take their time and learn at a slower pace. There is no wrong or right, just know that I want you to continue building your smart style muscle every single time you shop or cleanse your wardrobe.

Hells yeah you can, however a lot of it is generalised, outdated and limiting. I’m going to teach you how to individualise the process of dressing for your style, shape and colourings, plus give you loads of tips on how to break free from the rules and dress to feel confident. This is the exact system I use with my one-on-one clients to get powerful and transformational results.

90% of this course is online. The videos and online workbook are jam packed full of tips and tricks designed to be practical to use on computers, laptops, IPad’s and smartphones. There is a small element at the end of each module that you can print for notes and a quiz for the information you just absorbed (although you can just opt to write this in a notebook, if you don’t have access to a printer)

The Smart Style Systems are designed to be interactive with diverse learning styles. I’m super proud of the course I have created and will continue to invest in updating the content when needed.

Note: I don’t recommend you print the online workbook element, because the colours may not come out as true as on screen which may affect what you need to see, plus you will also miss the imbedded video content.

Good things come to those who sign up! Once you’ve hit the “I’m Ready” button, you’ll head straight through to the cart process and within minutes of completing this, an email will magically land in your inbox with your login details to access the course immediately.

Please do not share your login details with anyone. Your login and password are only for you to use. (Multiple downloads are tracked, so I’ll know!)

Yes, absolutely, however in Module 3 Chapter 4 there may be some shopping channel content that may not apply to all countries.

I think you will definitely love it, but if not – no worries.

If within 14 days of purchasing this course, you decide that it’s not for you, just let me know and I’ll offer you a full refund. There will be no hard feelings, and nothing but well wishes because that’s how confident I am in the quality of my program!

I want you to feel excited and confident about choosing to investment in yourself. So, if you try it out and it isn’t for you, then nothing lost.

Even just thinking about the words “test or assessment” would send me running! Which is why a “quiz” at the end of each Module. I want this course to be fun, enlightening, but also empowering. Each quiz will help you make sure you are on the path to transformation and self-awareness to help you become a much smarter shopper

“The Smart Style System” is a once of purchase that is designed to help you follow the same system I use with my one-on-one clients including “Understanding You & Your Style” “Edit & Re-organise your Wardrobe” “Shop Smarter & Become Your Own Stylist”. Module 1 alone will save you 100’s if not 1000’s of dollars moving forward because you have so much clarity about your proportions and your own unique style that there will be no settling moving forward!

“My Style Tribe” is a monthly Subscription giving you style support, which will also help make your shopping trips quicker, easier and even more fun! We will inspire you to mix and match outfits using current stock in stores back with what you already have at home, and help you stay on track to shop smarter and stop wasting money on mistake purchases. You have the support of our Facebook community to jump in and ask us all your style and shopping questions!

The Smart Styling System course is a godsend! I signed up, after having a personal styling session with Jade from Chelsea’s team, because I wanted to keep learning more about feeling my most confident self.

In this course Chelsea gives you all of her tips and tricks that she uses with her clients. They may seem simple but make a BIG difference. Small things such as using lines to draw attention to certain areas. Really useful stuff!

Chelsea’s energy is incredible and infectious! The videos make you feel like she’s there talking to you. The workbook is gold! Filled with so much information that I’m going to be referring to for a long time.

Also, it is super inclusive and the examples provided are real people she’s helped. Really lovely to see.

My wardrobe got a big clean out and I now feel so much more confident dressing and styling myself!

Thank you, Chelsea, for sharing your secrets with me! - Nicole xx

This course was absolutely brilliant with lots of light bulb moments. One of my favorite parts was learning how to let go of what others think, so I can just focus on what I like and not wasting money. Plus finding my go to outfits made dressing so much easier and I now don’t over complicate dressing - Sarah


Buy the entire "Smart Style System" course today and

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Module 1: Understanding Your Style
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